Life Science Partner places cardio device industry executive to guide international strategy, marketing and product launches
Life Science Partner announces the recruitment of Amy Boyle as vice president, marketing of the International Division at St. Jude Medical, Inc. For the company’s International Division, encompassing Canada, Latin America, Europe/Middle East/Africa, Asia and Australia/New Zealand, Boyle will have responsibility for marketing strategy and performance. Her team will coordinate product launches, oversee relevant training programs, and strengthen government relations. St. Jude, based in St. Paul, Minnesota, designs, manufactures and distributes mechanical and tissue heart valves, defibrillators, and other medical devices for use in treating heart conditions.
“Amy’s broad knowledge of this therapeutic space, coupled with her repeated success in cultivating strong productive relationships with sales forces and clients, prepares her well for this key role,” says Tom. Callaway, MD, Life Science Partner’s founder and president.
As a senior executive in the highly competitive field of cardiac rhythm management (CRM), Boyle’s career is replete with successful product launches and solid market growth. She comes to St. Jude from Medtronic, where she was a regional vice president for CRM responsible for major accounts and physician group strategy and execution, education and market development.
In various previous positions with Medtronic, Boyle has proven her ability to meet a range of challenges. As a director of sales and marketing, she held P&L responsibility for the company’s vascular business in Canada. While a regional manager, she created and led a diverse team that directed sales, field clinical support, customer education and market development for CRM, in Medtronic’s highest-grossing Canadian region. When a marketing manager, Boyle managed the company’s coronary angioplasty business across all territories in Canada—including the launch of the company’s stent technology. The business unit’s revenues grew by a factor of six in an 18 month period. Also as a marketing manager, Boyle developed Medtronic’s Canadian tachyarrhythmia business, extending market share from 51 percent to 85 percent.
Boyle began her professional career as a physical therapist at Toronto Western Hospital and Credit Valley Hospital near Toronto. Boyle has an MBA from York University and a Bachelor of Science in Physiotherapy from Queen’s University.